The top pool tour in the country came to On The Wire for marketing materials for themselves and to be able to provide more for their sponsors. We developed the concept and promotions for their TOPGUN event, where 32 of the tour's top players battle for the championship.
A video was created to boost the excitement of the pool community on the west coast, and through the use of player photography & HD graphics, we created one of pool's best tournament teaser videos.
A poster was also designed in several iterations to share on all social media channels, as well as posters of the top 4 players, which were printed and sold at the event.
We continue to work with the tour to create content to increase the value they provide to their sponsors.
Video Trailer Ad (1:20)
Main Event Poster Design
Facebook Cover Photo Ad
Stream Promo Ad
4 Collector's Edition Player Posters
Mezz West State Tour
PROJECT OVERVIEW | FEBRUARY 2016
TOPGUN VIDEO TRAILER AD
A trailer video for the TOPGUN was needed that would pump up tour members and the whole pool community to increase player turnout & spectators. The project continued the tour's direction of spotlighting the players that have fought hard all season and made it to the top 32. Top pros & amateurs are featured in the video, which reached players all over the US.
SEASON 3 VIDEO TRAILER AD 1
SEASON 3 VIDEO TRAILER AD 2
WEB & SOCIAL MEDIA ASSETS
LIVE STREAM PROMO AD
FACEBOOK COVER PHOTO
PRINT MEDIA ASSETS
POSTER (24" x 36")
COLLECTOR'S EDITION PLAYER POSTERS (18" x 24")